‘One Bite and He Was Hooked’: From Kenya to Nepal, How Parents Are Battling Ultra-Processed Foods

T plague of highly processed food items is a worldwide phenomenon. Even though their use is especially elevated in the west, making up more than half the usual nourishment in places such as the United Kingdom and United States, for example, UPFs are replacing fresh food in diets on each part of the world.

This month, a comprehensive global study on the dangers to well-being of UPFs was released. It cautioned that such foods are exposing millions of people to persistent health issues, and called for urgent action. Previously in the year, a major children's agency revealed that a greater number of youngsters around the world were obese than malnourished for the initial instance, as processed edibles overwhelms diets, with the most dramatic increases in low- and middle-income countries.

A noted nutrition professor, professor of public health nutrition at the University of São Paulo, and one of the analysis's writers, says that profit-driven corporations, not individual choices, are propelling the transformation in dietary behavior.

For parents, it can seem as if the complete dietary environment is working against them. “Sometimes it feels like we have zero control over what we are placing onto our children's meals,” says one mother from South Asia. We spoke to her and four other parents from internationally on the expanding hurdles and annoyances of supplying a healthy diet in the age of UPFs.

In Nepal: Battling a Child's Desire for Packaged Snacks

Nurturing a child in Nepal today often feels like fighting a losing battle, especially when it comes to food. I cook at home as much as I can, but the instant my daughter goes out, she is bombarded with colorfully presented snacks and sugar-laden liquids. She constantly craves cookies, chocolates and packaged fruit juices – products aggressively advertised to children. A single pizza commercial on TV is all it takes for her to ask, “Are we getting pizza today?”

Even the academic atmosphere perpetuates unhealthy habits. Her cafeteria serves flavored drink every Tuesday, which she eagerly awaits. She gets a six-piece biscuit pack from a friend on the school bus and chocolates on birthdays, and faces a french fry stand right outside her school gate.

On certain occasions it feels like the entire food environment is opposing parents who are merely attempting to raise healthy children.

As someone employed by the Nepal Non-Communicable Disease Alliance and heading a project called Advocating for Better School Diets, I comprehend this issue deeply. Yet even with my professional background, keeping my eight-year-old daughter healthy is exceptionally hard.

These constant encounters at school, in transit and online make it next to unattainable for parents to curb ultra-processed foods. It is not simply about what kids pick; it is about a food system that makes standard and fosters unhealthy eating.

And the statistics mirrors precisely what parents in my situation are going through. A demographic health study found that 69% of children between six and 23 months ate unhealthy foods, and 43% were already drinking sugary drinks.

These figures resonate with what I see every day. An analysis conducted in the district where I live reported that a notable percentage of schoolchildren were overweight and 7.1% were obese, figures closely associated with the surge in unhealthy snacking and more sedentary lifestyles. Further research showed that many Nepali children eat candy or salty packaged items nearly every day, and this regular consumption is tied to high levels of dental cavities.

Nepal urgently needs more robust regulations, healthier school environments and more stringent promotion limits. In the meantime, families will continue engaging in an ongoing struggle against processed items – a single cookie pack at a time.

Caribbean Challenges: When Fast Food Becomes the Default

My position is a bit particular as I was compelled to move from an island in our chain of islands that was devastated by a major hurricane last year. But it is also part of the stark reality that is confronting parents in a area that is experiencing the very worst effects of climate change.

“The circumstances definitely worsens if a storm or volcanic eruption destroys most of your vegetation.”

Before the occurrence of the storm, as a dietary educator, I was very worried about the growing spread of fast food restaurants. Currently, even local corner stores are participating in the change of a country once known for a diet of fresh regional fruits and vegetables, to one where fatty, briny, candied fast food, full of synthetic components, is the choice.

But the condition definitely worsens if a hurricane or geological event wipes out most of your produce. Unprocessed ingredients becomes scarce and prohibitively costly, so it is exceptionally hard to get your kids to eat right.

Regardless of having a steady job I wince at food prices now and have often opted for picking one of items such as vegetables and animal products when feeding my four children. Offering reduced portions or diminished quantities have also become part of the post-disaster coping strategies.

Also it is rather simple when you are juggling a challenging career with parenting, and hurrying about in the morning, to just give the children a small amount of cash to buy snacks at school. Sadly, most educational snack bars only offer highly packaged treats and sugary sodas. The outcome of these difficulties, I fear, is an increase in the already alarming levels of non-communicable illnesses such as adult-onset diabetes and hypertension.

Kampala's Landscape: A Fast-Food Dominated Environment

The sign of a major fried chicken chain stands prominently at the entrance of a commercial complex in a urban area, daring you to pass by without stopping at the drive-through.

Many of the children and parents visiting the mall have never traveled past the borders of the country. They certainly don’t know about the historical economic crisis that inspired the founder to start one of the first global eatery brands. All they know is that the famous acronym represent all things desirable.

In every mall and every market, there is fast food for any income level. As one of the more expensive options, the fried chicken chain is considered a special occasion. It is the place Kampala’s families go to celebrate birthdays and baptisms. It is the children’s incentive when they get a favorable grades. In fact, they are hoping their parents take them there for festive celebrations.

“Mom, do you know that some people take fast food for school lunch,” my teenage girl, who attends a school in the area, tells me. She says that on the days they do not pack that, they pack food from a local quick-service outlet selling everything from morning meals to burgers.

It is the weekend, and I am only {half-listening|

Matthew Lopez
Matthew Lopez

Tech enthusiast and writer with a passion for demystifying complex innovations for everyday users.